The Health Insurance Foundation for Education has assigned September as Life Insurance Awareness month, Bredenton.com reports.

Although some people associate life's end with purchasing life insurance, they should be more focused on their family members and next of kin when approaching the wrongly-tabooed subject, the news source states.

Life insurance plainly protects a family's finances and guarantees a smooth and secure transition of assets from the deceased to the appropriate individuals. There are certain expenses that a family must deal with following the death of a relative, including funeral costs, medical bills and taxes - life insurance policies effectively finance those expenses so that the full burden is not taken upon by the family.

Purchasing a life insurance policy promises financial protection in case of a death, according to the news source. However, choosing the right insurance agency is more important than what the policy entails. Although one insurance company may offer outstanding premium rates, its Better Business Bureau rating may be low. Before investing in a policy, be sure to research the company first.